COALSI goes blue — more than just a new color

With the introduction of blue as a new product color, COALSI is consistently evolving. This is not just about changing colors — but about specifically strengthening our brand perception and focus on investments.

In a market environment where visual identification plays a central role, our products have been associated with the color blue for a long time. We are now consciously taking up this existing perception and developing it further.

Clear benefits for our customers

The new color scheme ensures:

• improved visual orientation on systems
• faster identification of our products
• a clear and stronger brand perception

For our customers, this means one thing in particular: clear allocation, a better overview and a high recognition value in daily use.

At the same time, the essentials remain unchanged:
Our technical quality, reliability and performance continue unconditionally. What is changing is our visibility.

Proven technology. Visibly thought ahead.

Choosing blue is a consistent step in our brand development. It strengthens our competitive position, creates clear differentiation and anchors our products even more firmly in the market.

Blue not only stands for recognition, but also for the core values of our work: water, technology, precision and trust.

Important for our customers:

• All products remain fully compatible
• There are no price changes due to the color change
• The tried and tested material base made of recycled material remains

Reliability now has a new color

With “COALSI goes blue”, we are making visible what has already arrived on the market — and sending a clear signal of development, orientation and strong brand presence.

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